This month a great new film distribution model starts. Founded by Producer/Director Ava DuVernay, AFFRM - the African-American Film Festival Releasing Movement hopes to spread the distribution of black-themed films through black film festivals based in New York, Atlanta, Seattle and Los Angeles including our online contact Reelblack in Philadelphia. The film festivals will share the profits from the film for helping to promote its wider release. (Ava DuVernay was also Director & Executive Producer of the BEST production I've EVER seen on BET My Mic Sounds Nice: The Truth About Women in Hip Hop (2010 TV documentary) )
The African-American Film Festival Releasing Movement starts with Ava DuVernay’s film I Will Follow, which stars Salli Richardson-Whitfield and Omari Hardwick.
Read an interview with Ms.DuVernay by my friend Felicia Pride of Backlist here
Watch several videos about AFFRM held at the 2011 Sundance Film Festival below.
NIGHT ONE
NIGHT TWO
NIGHT THREE
Watch an interview with Ava DuVernay below
Related websites
AFFRM
Reelblack
Backlist
Read more about AFFRM in the New York Times here
Check out the trailer for AFFRM's first film below
***NEW INFORMATION***
March 18, 2011
New related post-
Why Distribution is Important
UPDATE: September 16, 2011:
I have FINALLY seen I Will Follow and have reviewed it here
MARCH 2012
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